The food choices we make every day have a big impact on the climate and environment, and it seems that younger generations are more in tune with this issue than ever before. A new study, conducted by OnePoll and commissioned by Avocado Green Mattress, found that the majority of Gen Z and millennials desired greater clarity from restaurants regarding the environmental impact of different food options.
Although the survey initially aimed to explore menu anxiety when ordering from restaurants, it also explored factors that influence food choices, including how the inclusion of labels such as ”vegan” and “vegetarian” on a restaurant’s menu influenced customers’ ordering decisions.
Results indicated that younger generations were more likely to opt for these options.
Overall, the study found that 77 percent of younger generations desired greater clarity from restaurants regarding the environmental impact of different food options, whereas 58 percent of older respondents felt the same way.